The BIG PAGE of Branding & Corporate Identity Resources

http://www.logoorange.com/branding-corporate-identity.php

Design magnate Steven Gilliatt said ?[A logo] should look just as good in 15-foot letters on top of company headquarters as it does one sixteenth of an inch tall on company stationery.? 

Considering everywhere a logo goes, its design and use can be some of the most important decisions a company makes. 

And the logo isn't just about what's on the paper, it's part of the deep impressions a company makes on a person, the kind that become part of pop culture: "I'm a Mac person." 

This kind of brand identity doesn't come easily. You have to have a clear plan for your company. You have to be consistent in your policies and actions. You have to have a vision for the idea you want in the customer's mind. 

On this page you'll find some resources to help you create that vision for your company.