7 Guerilla Marketing Disasters

Today’s smartest companies are embracing a new type of marketing: guerilla marketing. From subtle public advertising to long-term guerilla branding campaigns, even a low-budget guerilla marketing campaign can be a major success. Of course, not all guerilla marketing campaigns are successful. These seven guerilla marketing disasters illustrate just what can happen when a potentially brilliant guerilla marketing campaign doesn’t go to plan.

More at http://www.informationguerrilla.org/2010/03/7-guerilla-marketing-disasters/

Der Doctor Guerrilla

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